Monday, September 17, 2007

Google Maps Further Expands Coverage now in PAKISTAN

Google announced expanded Maps coverage of Latin American and Asian countries on its LatLong blog. Recently added countries include:

Afghanistan, Aruba, Bahamas, Bahrain, Bangladesh, Belize, Bermuda, Brunei Darussalam, Bhutan, Bolivia, Cambodia, Chile, Columbia, Costa Rica, Cuba, Ecuador, El Salvador, Fiji, Guatemala, Haiti, Honduras, Indonesia, Iraq, Iran, Jordan, Kazakhstan, Kyrgyzstan, Kuwait, Laos, Lebanon, Mexico, Myanmar (Burma), Mongolia, Nepal, Nicaragua, Oman, Pakistan, Panama, Paraguay, Peru, Philippines, Papua New Guinea, Qatar, Saudi Arabia, Sri Lanka, Syria, Tajikistan, Turkmenistan, Timor-Leste, Uruguay, Uzbekistan, Venezuela, Vietnam, Yemen

Beyond the basic mapping coverage, Google has been relying heavily on My Maps (user and third party content) for data in countries where structured local data and business databases don't exist or are otherwise hard to acquire. In that regard, the company has reported significant contributions from users in many such situations (see., e.g., Hotels Moscow).

I was recently in Northern Europe (where one would expect good coverage) but was still pleasantly surprised so see how well it worked there for maps and directions, as well as local business information.

Google Is 10 Years Old? Finding The Real Google Birthday

The AFP has clearly been waiting for September 15, so it could trot out today's "Google is 10 years old" story. But the company itself doesn't count tomorrow as its 10th birthday. In fact, knowing exactly when Google's birthday is depends on your point of view. Some milestones to consider below, which make Google as old as 12 and as young as 9. Plus, more special Google birthday logos.

Google The 12 Year Old
January 1996

This is when Google cofounders Larry Page and Sergey Brin started working on BackRub, what later become Google. Use this month, and Google is 12 years old.

Google The 10 Year Old
Sept. 15, 1997

This is when, as the AFP reports, Google registered google.com.

Google The 9 Year Old
Sept. 7, 1998

This is when Google officially incorporated.

Google The 9 Year Old
Sept. 27, 1998 (Current Official Date)

Back in 2005, Google declared that Sept. 27 was its birthday. But wait -- what happened with that Sept. 7 date? Well, in 2005, Yahoo came along and freaked Google out by announcing an index that was larger than Google's. It had been ages since anyone did that. Quite a debate ensued, and I did a long write-up about it then.

Things got resolved by Google doing some PR. They announced that for their "birthday," they'd gotten bigger -- but were also dropping the count of pages from the home page, which helped (thankfully) defuse the size wars that often meant nothing about search quality.

It's Their Party, They'll Party When They Want To!

So there you have it -- Google's birthday is whenever it wants to be. Indeed, back in 2006, the When is Google's birthday? page in Google help was changed to say:

Google opened its doors in September 1998. The exact date when we celebrate our birthday has moved around over the years, depending on when people feel like having cake. For more on Google's history: http://www.google.com/corporate/history.html

Previously, it had said:

Google's official birthday is September 7, 1998. If Google were a person, it would have started elementary school late last summer (around August 19), and today it would have just finished the first grade. In other words, we're just getting started. To discover more about Google's history, please visit http://www.google.com/intl/en/corporate/history.html. To learn about our mission, please see http://www.google.com/intl/en/corporate/index.html

Google Birthday Logos

How about those special birthday logos? Google's been putting them up consistently since 2002. The first year, it happened on September 27, then shifted to September 7, then back to September 27 from 2005 onward. I'd expect to see a special ninth birthday logo showing up on the 27th of this month.

4th Birthday: 2002

Celebrated on September 27th, 2002.

5th Birthday: 2003

Celebrated on September 7th, 2003.

6th Birthday: 2004

Celebrated on September 7th, 2004.

7th Birthday: 2005

Celebrated on September 27th, 2005.

8th Birthday: 2006

Celebrated on September 27th, 2006.

Google Launching Presently Presentation App Next Week?

PowerPoint haters unite! So, Techcrunch says that The Inquirer says that Google is thiiiiiiiis close to launching Presently, a web-based alternative to PowerPoint. With consulting firm CapGemini now pushing Google Apps hard, can we finally say goodbye to Microsoft’s Office Suite?

Some speculate that the app will be unveiled next week at TechCruch 40 (formerly TechCrunch 20, but I guess the start up life is going well). After all, Google is on the list of Who’s Coming, as is rival Microsoft Corporation. Interestingly, the speaker that caught our attention is MC Hammer. Yes, folks, The Hammer.

If the Presently rumor is true, Searcharazzi suggests that they scrap the current keynote and have The Hammer, Marissa Mayer and Michael Moritz put on a little show of "U Can't Touch This" for the Microsoft team. Ye-ouch!

Google has officially acquired Postini

As of today, Postini becomes a wholly owned subsidiary of Google, and we couldn’t be happier about it. (Here's the FAQ.) Since July 9, when we announced the agreement to acquire Postini, plenty of businesses have told us how much they respect Postini and how the acquisition makes sense for customers of both companies.

We view this as welcome news, but also a sign of things to come. With the more than 100,000 businesses on Google Apps, 35,000 businesses and more than 10 million users of Postini products, we see great potential on both sides. We're committed to continue to deliver the type of innovative and useful business products our customers have come to expect. And we plan to announce even more product offerings in the very near future.

Separately, both companies shared a vision for what the world of hosted applications can become for businesses of all sizes. Together, we look forward to achieving it.

Google denies ownership of users' words

Google denies ownership of users' words Google has denied suggestions that the terms and conditions for its Google Docs & Spreadsheets service mean that it owns any user's content published in the application.

Google Docs is part of the Google Apps platform, which offers a Web-based calendar, e-mail and document management system, and allows users to publish and share documents. Google recently announced a partnership with global consulting firm Capgemini to promote its services to the corporate sector, which has remained an elusive market for the service.

The controversy centers on Google's use of the word "public" in its terms and conditions for Google Docs.

One clause states, "By submitting, posting or displaying Content on or through Google services which are intended to be available to the members of the public, you grant Google a worldwide, nonexclusive, royalty-free license to reproduce, adapt, modify, publish and distribute such content on Google services for the purpose of displaying, distributing and promoting Google services."

In response to the concerns raised, Google Australia issued a statement, which reads, "We don't claim ownership or control over content in Google Docs & Spreadsheets, whether you're using it as an individual or through Google Apps.

"Read in their entirety, our terms of service ensure that, for documents you expressly choose to share with others, we have the proper license to display those documents to the selected users and format documents properly for different displays. To be clear, Google will not use your documents beyond the scope that you and you alone control. Australians' work documents and (soccer-oriented spreadsheets) are not going to end up shared with anyone unless the user expressly wants them to be!"

Concern about the subject initially was raised in a blog posted on August 28 by ZDNet's Joshua Greenbaum, who said: "I know that user agreements are typically ignored by most users, but anyone in the corporate world who ignores this risks seeing their IP in a Google marketing campaign, or worse." ZDNet is owned by News.com publisher CNET Networks.

A Google Australia representative responded that "CNET wrongly claimed if content was published using Google Docs, that Google had the right to publish that for marketing purposes. We have no right to share or publish that, unless you're intending to publish that yourself."

Public or private?
Matt Asay, general manager of open-source content management vendor Alfresco and a member of the CNET Blog Network, also questioned Google's use of the word "public," suggesting that its interpretation would ultimately be determined during litigation.

"Is it private, if I share (content) with my company?" Asay asked in a blog posted on August 30. "Maybe. Is it private, if I share it with my family? Maybe. It's an open question, and guess who decides? Google (or, ultimately, a court), not you. Why? Because the system doesn't provide a way to define what is private and what is public."

Asay suggested that rather than amending its terms and conditions, Google should offer users a "make this public" option in the interface to ensure that the intended meaning of public and private is communicated.

David Vaile, executive director at the Cyberspace Law and Policy Centre at the University of New South Wales, Australia, said Google should give a clear and explicit definition of what is "public," and also offer an interface that lets users control the attribute on a page-by-page basis and reminds them of this status.

Highlighting potential for the term "public" to be contested, Vaile said it can be construed in different ways, depending on the legal context. For example, in a defamation case, for it to be deemed "public," only one other person needs to hear of it or become aware of it. "It doesn't necessarily need to be in a public place, but it is beyond you and the subject you were referring to."

However, Vaile said Google should be credited for its attempt to set out the terms and conditions in plain English.

"A lot (of terms-and-conditions statements) are by lawyers, for lawyers, aimed at litigation rather than communication. You have to give people credit for dealing with a difficult problem--to be clear yet specific enough to cover all the possibilities," Vaile said.

On the other hand, Vaile said Google offers two sets of terms and conditions--a universal set and another for its Google Docs service.

"There seems to be some disconnect between Google's universal terms and that for Google Docs," he noted. "As a question of contractual interpretation, there's some serious legal confusion whether Google's terms of service are meant to be read together or whether the Google Docs terms are meant to read separately...By having two identically named documents, you've created legal confusion, and it breaks best software practice by having multiple documents."

Google calls for web privacy laws

Google logo
Google has been attacked for its own privacy policy
Search site Google has called on governments and business to agree a basic set of global privacy rules.

Without global standards the health of the internet was at risk, the firm's privacy chief Peter Fleischer told a UN agency conference in Strasbourg. He said that the rise of the net meant vast amounts of personal data was now regularly shipped around the globe.

That information often passed through countries with insufficient or no data protection laws, he said. "Every time a person uses a credit card their information may cross six or seven national boundaries," Mr Fleischer said before the event.

Hostile past

Three quarters of countries have no privacy rules at all and among those that do, many were largely adopted before the rise of the internet, he said. Europe, for example, has strict privacy regulations, but these rules were set out in 1995, largely before the rise of the commercial internet, he said. In contrast, the United States has no country-wide privacy laws, instead leaving them to individual states or even industries to set up.

"The minority of the world's countries that have privacy regimes follow divergent models," a copy of his speech said. "Citizens lose out because they are unsure about what rights they have given the patchwork of competing regimes."

Google has previously come under repeated fire about its own privacy policies. In June, rights group Privacy International rated the search giant as "hostile" to privacy in a report ranking web firms by how they handle personal data. A month later, the firm said it would change its policies so that its cookies, tiny files stored on a computer when a user visits a website, would auto-delete two years after a user's last visit to its site. Previously they were set to delete in 2038.

Speaking at the Strasbourg Unesco conference, Mr Fleischer called for countries to adopt principles agreed by some Asia-Pacific nations. The APEC guidelines have nine principles that aim to protect the individual and safeguard data collection. They have been accepted by countries ranging from Australia to Vietnam.

"If privacy principles can be agreed in such divergent countries, then we think that is a model for the rest of the world," Mr Fleischer said before the speech.

Yahoo Buys BuzzTracker News Site

Yahoo is buying news aggregator BuzzTracker (Kara Swisher reports for $5 million). Yahoo sees the acquisition improving and expanding its news coverage in a number of ways. BuzzTracker founder Alan Warms becomes GM of Yahoo News.

Warms' decision to sell to Yahoo, as reported on the Participate Media blog was largely about monetization and scale:

The decision to sell the business and move to Yahoo! was relatively simple. As anyone playing in the online space understands, online media is all about scale. The ability to garner real CPMs, the ability to sell ads directly, the ability to provide innovative solutions to advertisers, all depend on having tens of millions of unique visitors.

BuzzTracker covers a mix of traditional news outlets and blogs and will augment Yahoo's more traditional news approach. Yahoo News is the leading online news destination in the U.S. according to comScore.

Here's related coverage of the differences between traditional news and user-generated news sites.